Import Reports

Upload your 4 Sponsored Products reports to refresh the dashboard

Campaign
No data
Targeting
No data
Search Term
No data
Placement
No data

Upload Report File

In Amazon Campaign Manager β†’ Reports β†’ run each report β†’ click Download β†’ upload here. Accepts .xlsx or .csv.

Drop file here or click to browse
Campaign Β· Targeting Β· Search Term Β· Placement reports

Upload Bulk Operations File Weekly Β· Updates keyword bids

Upload Amazon's Bulk Operations file once a week to keep keyword bids current in the Campaign Advisor. In Amazon Ads: Bulk Operations β†’ Download current settings β†’ All campaigns.

Drop Bulk Operations .xlsx here or click to browse
The file named bulk-xxxxxxxx-YYYYMMDD-YYYYMMDD-*.xlsx
What it updates
Current bid for every Exact, Phrase, and Broad keyword across all SP campaigns
What it doesn't touch
Auto campaign rows (no individual bids), performance data (spend, sales, ACoS)
How often
Once a week is plenty β€” bids don't change unless you or a rule changes them

Import History

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How to download the correct reports from Amazon

⚠️ Do NOT upload from "Campaign Manager β†’ Campaigns"
The export from the main Campaigns list (with columns: Date, Portfolio name, Program Type, Budget Amount, Bidding Strategy) is a settings/configuration file β€” it has no Spend or Sales data.
You need the Sponsored Products performance report from the Reports section.
βœ… Correct path in Amazon Ads
  1. 1Go to Measurement & Reporting β†’ Reports (NOT the Campaigns list)
  2. 2Click Create report β†’ choose Sponsored Products
  3. 3Report type: Campaign (or Targeting / Search term / Placement)
  4. 4Time unit: Summary Β· Date range: Last 7 days (or custom)
  5. 5Click Run report β†’ Download β†’ saves as .xlsx
  6. 6Upload it here. Repeat for all 4 report types.
βœ… The correct report has: Start Date, End Date, Campaign Name, Spend, Sales, ACoS columns
4 performance reports to import
Campaign report
Overall campaign: Spend, Sales, ACoS, ROAS, Orders
Targeting report
Keyword & ASIN bids: Spend, Sales per keyword
Search Term report
What customers actually searched for
Placement report
Top of Search vs Product Pages performance
πŸ’‘ Tip: Upload weekly. Each report covers 7 days of performance data.